british airways unveils brand new first seat 491de

Unveiled: British Airways Launching New A380 First Class

It’s been a while in the making, but British Airways has finally unveiled its brand-new First Class design, and it’s already turning heads.

The airline last introduced a fresh First Class product back in 2015 with the Boeing 787-9, followed by a subtle refresh in 2020 for some updated 777s. Since then, loyal flyers have been eagerly awaiting the next evolution.

For months, the frequent flyer community has been buzzing with speculation about what this new First Class might bring. Many predicted a bold leap forward, perhaps inspired by the innovative Qantas Suites, featuring a separate seat and bed design.

British Airways Launching New A380 First Class

Now, the wait is over.

British Airways has pulled back the curtain in a new press release, finally giving us a glimpse of their reimagined luxury in the skies..

British Airways Launching New A380 First Class Interior closeup. Image BA.
British Airways Launching New A380 First Class Interior closeup. Image BA.

Showcasing an elegant design with British craftsmanship, reflective of modern British luxury travel. Curated by expert designers and world-class manufacturers hailing from all corners of the UK.

The final product looks stunning. I like how the speedmarque seems to be woven onto the top of each Suite, together with the padded walls creating a more cosy feel.  All is very much in line with British Airways inclination to more understated luxury. It’s just very British.

The new cabin will fly first on the airline’s retrofitted A380, expected to take to the skies in mid-2026.

New First Class Still in 1-2-1 Configuration

Dispelling the rumours of a switch to 1-1-1, the new design confirms British Airways will retain the existing 1-2-1 layout.

British Airways Launching New A380 First Class Cabin Shot. Image BA.
British Airways New A380 First Class Cabin Shot. Image BA.

Rather predictably here, BA has gone for maximising seat count over maximizing comfort. It is still unclear if there will be 2 or 3 rows of First-class.

In some ways I prefer having a wider seat here rather than a separate seat and bed, which would either require a complete reimagining on how they are positioned, or a major compromise in the width of both elements, if there are to be aligned side by side.

I imagine there would still be width constrains in that scenario even if BA were to move to a 1-1-1 configuration.

Possible Double Suite / Lounge Space

British Airways New A380 First Class Middle Suites. Image BA.
British Airways New A380 First Class Middle Seats. Image BA.

In a trend found even back in Business Class for several years now, it appears BA has now finally designed a product that can potentially double up to form one bigger cohesive space..

For customers travelling together in the centre of the cabin, the divider slides open to create a shared lounge space

British Airways New A380 First Class Middle Suites. Image BA.
British Airways New A380 First Class Middle Suites Opened Up. Image BA.

It does not appear this will go as far as to enable a double bed setup due to the armrests. Nevertheless, this would no doubt improve the ability to converse and be close to your loved ones.

 

Widest First Class Seat Yet

 

The new seat is to be ultra-wide measuring 36.5″.
However, it is not clear if this includes the armrests or just the space in-between.
For example, Qatar Airways A380 First Class seats are only 23″ wide between the armrests, and even those seats feel quite wide.
Similarly Oman Air’s 787 First Class product measured 25.5″ at launch.

Bringing Modern Tech In The Skies

Each Suite will feature a 32-inch 4K TV screen, adjustable mood lighting including pre-selectable modes such as ‘relax’, ‘dine’ and ‘cinema’.

One of the pictures also shows individual air-nozzles, which is much appreciated.
It appears there will also be an iPad like control panel within which could double up as a second IFE screen in addition to providing further seat and lighting controls.

Buddy Dining Is Back

The launch of the 787 era First-Class design removed the ability for buddy dining within the same seat.
In this new design, the stowable tables mean customers can enjoy ‘buddy dining’ in the seat with their travel companion.

Elegant Storage Solutions With Personal Wardrobe

It looks like British Airways has incorporated a good amount of storage below the new side console..

BA New First Class Storage Draw
BA New First Class Storage Draw

The press release also indicated customers would be able to seamlessly roll their suitcases straight into their “spaces” which is also depicted in the picture below.

new first with personal luggage space af75f
new first with personal luggage space af75f
However, it’s not clear where this wardrobe space is being carved out from to fit a 20-24 cm carry on width? If this is aligned to be facing the other side of the seat itself, would suggest the internal space within each Suite would be much narrower than the 35.”
This poses the question, could the new A380 First Class seats be relocated to the lower deck?

Overall Thoughts

British Airways has faced its fair share of backlash recently, particularly over significant cutbacks to First and Business Class catering—frustrating many passengers, some of whom have sworn off flying with BA altogether.

So, it’s refreshing to finally see some positive news, even if we might have to wait over a year to experience this new First Class product on an actual A380.

What’s also intriguing is BA’s repeated use of the phrase “game-changing” to describe it—a term famously associated with Emirates’ ultra-luxurious, Mercedes-Benz-inspired First Class suites.

While this new offering will undoubtedly be welcomed by passengers, it doesn’t exactly break new ground. In fact, my first impression was a strong resemblance to Oman Air’s former First Class, which I flew just last year again:

Oman Air First Class Suites
Oman Air First Class Suites

Even the door curvature seems to be the same as what BA has gone with..

Oman Air First Class
Oman Air First Class

Interestingly, Oman Air has now rebranded as a “Business Studio” product. That is telling.

At its core, British Airways seems to be playing catch-up with industry trends rather than setting them this time around.

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